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In today's market, it take a lot more to sell a home than placing a sign in your yard, an ad in the paper, a posting on the Internet and hoping for the best. It takes a solid plan. It takes an aggressive, modern marketing system and lots of hard, concentrated effort. Working together, we will get your home sold for top dollar in 90 days or less -- guaranteed!
Here's is my 200 Plus Steps, Action Plan --------------------------------------------------------------Before the Listing
LISTING CHECKLIST
1 Research Ownership & Legal Description
2 Assessment & Status
3 Research Comparables Properties
4 Order Property Profile from Title Company
5 Review Property Profile
6 Assessors Tax Information Ordered
7 Assessors Tax Information Reviewed
8 Legal Names on Title Research
9 Research Previous Sales Activity
10 Complete Market Study, Prepare CMA
11 Send Confirmation for Listing Appointment
12 Prepare Personal Listing Information
13 Deliver Pre-Listing Information Package To Seller Prior To Appointment
14 Deliver How To Stage Property Video to Seller Prior to
Listing Appointment
15 Enter into Computer Data Base
Conduct Photo Shoot
Prepare Property Brochures
Prepare Digital Listing
Upload Listing to Internet on FIVE Sites
Write Digital Classified Ad
Program Voice-Mail
Call to Confirm Appointment with Seller
Ask Pre-Appointment Questions
Present Market Study to Seller, Including Comparables,
Solds, Current Listings, & Expireds
Present Marketing Plan to Sellers
Discuss Preparation Needed to Market Effectively
Plan Goals with Seller
Present Plan of Action to Seller
Suggest Financing Alternatives
Listing Contract & Addendum Signed by all Principals
Pre-Listing Info Package Pick Up
Video Picked Up for Recycling or Seller Recommends to Friend, Family
Pre-Listing Checklist Completed
Advise Marketing Coordinator of New Listing, Create File
Review Current Title Information
Determine is short term rate is applicable
Plat Map Ordered
Lot Size Confirmed and Verified
House Plans Received if Applicable
House Plans Reviewed
Organize File in Proper Order
Make Contact Cards and Distribute
Put Contact Info into Data Base
Submit Listing to Search Engines
Submit Digital Classified, Program for bi-weekly
Email Notification to Referral Network
Order Just Listed Labels and Reports
Call Owner to Schedule Caravan
Make Cookies for Caravan or Buy Lottery Tickets for Caravan
Prepare Property Brochures, Fliers, and True Cost Forms for Caravan
Interior Room Sizes Measured
Exterior Home Dimensions Plotted
Year Home was Built Researched
Property Disclosure Delivered
Property Data Sheet Prepared for Office
Showing Instructions Prepared, Office Notified
Loan Company & Loan Number Provided by Seller
Loan Information Verified by Lender
No Detail is Too Small or Too Insignificant. Everything Must Be Done in Proper Order and Sequence to Ensure the Smoothest Transition Possible. My Goal is to Get Your Home Sold -- Not Disrupt Your Lives.
200 Plus Steps, Action Plan----------------------------------------------------------------- LISTING CHECKLIST CONTINUED
Loan Assumption Requirements Researched
Second Loan Company & Loan Number Provided by Seller
Second Loan Information Provided By Seller
Review current Appraisal if Available
Lot Information Researched for Size & Dimensions
Land Use Researched
Zoning Researched
Required Elementary School Researched
Required Junior High School Researched
Required High School Researched
Home Owner Association Manager Contacted
Home Owner Association Fees Researched
Copy of By-Laws Ordered
Home Owner Association Services Ordered
Copy of Complex Lay-out
Have Extra Key for Lockbox
Lock Box Installed
Sign Ordered
Brochure box Installed
Electricity Available in Researched
Average Utilities Researched
Sewer Septic System Researched
Water Availability Researched
Water Fees or Rates Researched
Well Status Confirmed with Well Report
Well use Determined as Household or Domestic
Well Production Confirmed
Well Depth Verified
Natural Gas Availability Researched
Propane Tank Lease Term and Rate Verified
Mobile Home Foundation Confirmed as Permanent
Mobile Home Title Purged as Necessary
Property Inclusions/Amenities Noted
Property Inclusions are Noted
Ads Written with Sellers Input
Color Photos Taken w/Seller Next to Sold Sign
Power of Attorney Reviewed and Filed
All Porations are Researched and Filed
All Rents and Deposits are Verified
Copy of Leases Provided
Coordinate Showings with Tenant
First Right of Refusal Verified
Repairs and Maintenance Noted Complete
Home Owner Warranty Made Available
Home Owner Warranty Application Completed
Home Owner Warranty Application Mailed
Home Owner Warranty Received
Home Owner Warranty Filed
Note All Unrecorded Property Lines or Agreements
"New Listing Checklist" Completed
Closing And Control Checklist Completed
New Listing Entered into MLS System
Make Copy of PFL for Buyers Agent "UPS Book"
Your transaction/escrow manager is a trained trouble
shooter who shoots from the hip with pinpoint accuracy. Not only does he handle all the details involved in your escrow, he will make sure every "i" is dotted and every "t" crossed so your escrow closes on time! No headaches. No hassles.
200 Plus Steps, Action Plan--------------------------------------------------------------------Market Strategy
MARKETING STRATEGY
Add Property to Active Inventory List
Add Property to Production Book
Confirm Owner Has Copy of Listing Agreement
Proof MLS Computer Printout
Marketing Brochures Prepared
Information "tent" Prepared
Post Listing to 8 Internet Databases
Marketing Brochure Sent to Seller
Marketing Brochure Delivered to Brochure Box
Mail Brochure to Top 10% Agents in Local Area
Schedule Broker's Caravan
Promote at Board of Realtors Meeting
Mail Out "Just Listed" Announcements
Notify Telemarketers of New Listing
Direct Telemarketers to Call Geographic Prospect Area
Telemarketers and Buyer's Agents Call Leads Off Hotline Daily
Submit Listing Information to "Hot Sheet"
Provide Marketing Data to International Relocation Buyers List
Provide Marketing Data to Incoming Referral Buyer Packages
Provide "Special Feature" Cards for Marketing
Write Ad for Newspaper Classifieds
Advertise in Local Press on Rotating Basis Using TERMS Style
Mail Copy of Ads to Seller
Write Ads for Home Magazines
Advertise in Homes Magazines if and when Necessary
Mail Homes Magazine to Seller
Mail to Targeted Apartment Dwellers
Loan Information Updated & Filed
Feedback Notes Sent to Agents after Showings
Seller's Voice Mail Updated Weekly and After Each Showing w/Feedback Results
Seller's Web Page Updated Weekly and After Each Showing w/Feedback Results
Weekly Market Study Reviewed
Schedule to Shoot 360 iPIX Tour
Write Voice Over for Photo
Compile and Post Photo Tour,
Pre-Qualify all Buyers
Price Change Entered in MLS
Price Change Announced to Agents
Price Change on Brochures
New Brochures Delivered as Needed
Referral to Best Destination Agent
In order for your home to sell once, it has to be sold twice -- first to Top Agents, then to the community at large.
200 Plus Steps, Action Plan------------------------------------------------------------------------------Under Contract
INITIAL OFFER
Offer Received
Contacts Selling Agents
Selling Agent to discuss Buyers Qualifications & Offer
Offer Reviewed with Seller
All Responses are Reviewed
All Needed Forms are presented to complete the Sale
Offer is Accepted, Amended or Countered
Signed Offer is Delivered to Selling Agent
Contract is Signed by all Parties
Under Contract
Advise Sales Coordinator of New Listing
Copies of Contract to Seller
Copies of Contract to Selling Agent
Copies of Contract in office file
Original Documents files with agent obtaining offer
Sales in Progress Checklist completed
Earnest Money is Recorded
Earnest Money is Deposited in Escrow Account
Closing File Forms and files updated
Showings are restricted at Seller requests
Notified of sale
Coordinate with Selling Agent and Lender
Fax copies of Contract and Addendum's to Lender
Confirm Purchaser is Pre-Qualified
Review Credit Report Results
Provide Credit information to Seller if Owner Carry
Assist in Arranging Financing
Coordinate Discount Points being locked with dates
Provide Comparables for Appraiser
Schedule Appraisal
Follow-up on Appraisal
Appeal for Increase if Appraisal is low
Relay results of CRV to Seller
Confirm Verification of Deposit and Employment have been returned
Follow Lan Processing through
Contact Lender to Track Processing
Relay loan approval to the Seller
Fax copies of contract and addendum's to the Title Company
Fax Closing and Control Form to the Title Company
Confirm Loan Payoff
Confirm Loan Assumption Statement
Contact Existing Lender for Assumption requirements
Compile all Required for Assumption
Submit all required for Assumption
Order Title Insurance Commitment
Confirm if Turn-in Policy Available
Review Title Insurance Commitment
Confirm Purchaser received
Confirm Insurance Commitment
Confirm Purchaser received Title Insurance Commitment
Confirm Selling Agent received Title Insurance Commitment
If at any time you feel there is anything more we could be doing to make the homebuying or homeselling process more enjoyable and less stressful... tell us about it and we'll do our best to get it done for you!
200 Plus Steps, Action Plan--------------------------------------------------------------------Under Contract
UNDER CONTRACT
Note Title Insurance Requirements
Coordinate Meeting all Title Insurance Requirements
Have Buyers Hazard Insurance Delivered
Provide "Home Owners Warranty" foreclosing
Coordinate Home Inspection
Review the Home Inspections Results
Negotiate the Payment and Completion of all Required Repairs
Inspection Clause Requirements
Deliver Unrecorded Property Information to Buyer
Septic Inspection Ordered
Septic Report Received and Reviewed
Copy of Septic Inspection Report Delivered to Lender and Buyer
Copy of Septic Inspection Report filed
Well Flow Test Ordered
Well Flow Test Report Received and Reviewed
Copy of Well Flow Test Report Delivered to Lender and Buyer
Copy of Well Flow Test Report Filed
Water Portability Test Ordered
Water Portability Test Received & Reviewed
Copy of Water Portability Test Delivered to Lender and Buyer
Copy of Water Portability Test Received Test filed
Loan Approved
Closing Location Selected
Closing Date confirmed
Closing Time Scheduled with Seller
Closing Time Scheduled with Title Company
Closing Time Scheduled with Lender
Closing Time Scheduled with Selling Agent
Closing Time Scheduled with Seller
Closing Time Scheduled with Title Company
Closing Time Scheduled with Lender
Closing Time Scheduled with Selling Agent
Closing Time Scheduled with Buyer
Final Walk Thru Scheduled for Buyer
Closing figures Requested from title Company
Closing Figures forwarded to Selling Agent
Closing Figures Received and Reviewed
Closing Figures forwarded to Buyer
Closing document requested
Review closing documents
Provide earnest money check for escrow
Confer and review documents
Forward closing documents to seller
Oversee entire Closing Process
Present you with your check at Closing
David is 100% committed to selling your home for the most money, in the shortest period of time, with the least inconvenience to you-- GUARANTEED!
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805 - 377 - 0897
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E-mail david@condohouse.com
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